Digital Marketing
SEO
Sugarfree
A dynamic athleisure & swimwear brand, Sugarfree blends fashion, quality, and confidence — all through pieces that empower every individual to feel bold and comfortable.
Digital Marketing
Our Strategy
Results
Challenges
Results
Strategy & Execution
Our SEO strategy was crafted with precision, uniting three core levers:
-
Content Optimization– In-depth keyword research targeting high-intent search terms– Creation of engaging, conversion-focused content (blog posts, product guides, style lookbooks)
-
Technical SEO Enhancements– Improved site architecture and internal linking– Faster page speed, mobile-first design, and schema for rich snippets
-
Growth-Minded Approach– Continuous monitoring of SEO performance & optimization based on data– Iterative refinements and agile content updates for emerging trends and searches
Results (Year-over-Year, 3-Month Comparison)
+56.6% in Organic Revenue
+42.6% in Purchases
+43.4% in Organic Users
+74% in Google Search Clicks
Organic ROI: x60.55
When we began our collaboration with Sugarfree, their goals were clear and ambitious:
-
Enhance organic visibility
-
Capture greater market share
-
Drive a significant increase in revenue
Challenges
Operating in a highly competitive segment — fashion, swimwear, and athleisure — Sugarfree faced:
-
Fierce search competition across both generic and branded terms
-
A need to boost conversions in tandem with traffic
-
Maintaining a sustainable ROI while scaling organic growt
January – October 2024 vs. 2023 (GA4)
📈 Revenue: +40%
📈 ROAS: +25%
AS A RESULT
Reaching cult status in no time.
Revenue
0
%
Transactions
0
%
Conversion Rate
0
%
